Home > Functional Expertise > e-Commerce

The internet explosion is unparalled in terms of knowledge and communication. However, until recently, whilst businesses in general realised the importance of trading on the web, few had made the successful leap of commercially reaping the benefits.

There are many theories on creating successful sites and commercial success, but here is a brief summary of our approach to maximising e-commerce opportunities for your company. Our expertise covers visibility, usability, loyalty and commerce:

Visibility

  • How to get successful top 10 placement on the search engines that matter
  • How to get database / catalogue sites listed successfully
  • How to increase traffic by e-marketing and permission based marketing

Usability

  • Does every part of your site function successfully
  • Where do your customers loose interest and why
  • Does your site design enhance or hinder your customer's experience

Loyalty

  • Turn your traffic into communities
  • Create content which appeals and encourages return
  • How to provide high levels of customer personalisation to attract and retain repeat customers

Commerce

  • How to reduce your acquisition costs by cutting costs and increasing transactions.
  • What is the best online store solution for your business
  • Are transactions secure, can orders be tracked centrally to see their progress

We offer highly individual independent solutions by troubleshooting your site and developing integrated marketing, operational/system and e-commerce solutions to activate your potential.

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